Positive Psychology is the science of human performance. It focuses on identifying the factors that drive greatness and on developing methods to train people and teams to perform at their best. Positive Psychology is the scientific study of the strengths that enable individuals and communities to thrive. The field is founded on the belief that people […]
ippaworld.com| At Bloomberg HT’s Entrepreneurs’ World Series, I address why entrepreneurs need to focus on communications and building social enterprises rather than solely selling goods and services.
Türkiye’nin ilk Corporate Social Branding Lab’i IPPA tarafından 24 Mayıs Çarşamba günü başlıyor. Detaylı bilgi için http://www.ippa.biz/corporate-social-branding-lab/
By Fatmanur Erdogan, Hurriyet Daily News (click here for Hitting The Communication Bulls Eye) As a communications professional with a background in management, marketing and psychology and who has been working as an expat most of her life, I have come to realize that most top managers around the world tend to overestimate the strength […]