At the CEO Summit in Baku, I talked about the changing dynamics of customer behavior and personality and how it shapes brands and corporate cultures.
Culture formation is an integrated approach. Unlike what executives used to believe, it is unrealistic to expect one set of behavior or conduct in a world that is fragmented so much. So, it is time to rethink what it means to have a corporate culture.
If you and your teams are interested in understanding the new and changing dynamics of customers and cultures, contact me to craft a keynote or a workshop.